{"id":7840,"date":"2026-10-19T10:44:00","date_gmt":"2026-10-19T08:44:00","guid":{"rendered":"https:\/\/cms.pfst.hr\/?p=7840"},"modified":"2026-10-21T11:43:59","modified_gmt":"2026-10-21T09:43:59","slug":"pomprost-interaktivna-radionica-stratesko-planiranje-u-pomorskom-sektoru-uz-primjenu-znanstvenih-metoda-kompetencije-strucnih-timova-i-razvoj-poduzetnickih-ideja-za-odrzivi-razvoj-luka","status":"publish","type":"post","link":"https:\/\/cms.pfst.hr\/index.php\/pomprost-interaktivna-radionica-stratesko-planiranje-u-pomorskom-sektoru-uz-primjenu-znanstvenih-metoda-kompetencije-strucnih-timova-i-razvoj-poduzetnickih-ideja-za-odrzivi-razvoj-luka\/","title":{"rendered":"PomProST: Interaktivna radionica strate\u0161ko planiranje u pomorskom sektoru uz primjenu znanstvenih metoda &#8211; kompetencije stru\u010dnih timova i razvoj poduzetni\u010dkih ideja za odr\u017eivi razvoj luka"},"content":{"rendered":"\n<p>Na Pomorskom fakultetu Sveu\u010dili\u0161ta u Splitu dana 13. listopada 2026. odr\u017eana interaktivna radionica pod nazivom <em>Business Planning: Strategy, Competencies and Market Insights<\/em>. Aktivnost je organizirana u sklopu projekta Unaprje\u0111enje odr\u017eivosti pomorskog prometa u SD\u017d (PomProST) &nbsp;te povezana s projektima Sveu\u010dili\u0161ta u Splitu Science Comes to Town i Blue Connect 3.0, kao aktivnost popularizacije znanosti.<\/p>\n\n\n\n<p>Na doga\u0111anju su sudjelovale go\u0161\u0107e <strong>Weronika Ceynowa<\/strong> s Gdynia Maritime University u Poljskoj, <strong>Senka Borovac Zekan<\/strong> sa Sveu\u010dili\u0161nog odjela za stru\u010dne studije Sveu\u010dili\u0161ta u Splitu i <strong>Angelica M. Baylon<\/strong> s Maritime Academy of Asia and the Pacific na Filipinima, uz nastavnice Pomorskog fakulteta i \u010dlanove projektnog tima. Weronika Ceynowa odr\u017eala je predavanje o oblikovanju poslovnog plana i poslovnog modela, uz brojne primjere iz prakse, s naglaskom na povezivanje strate\u0161kih ciljeva, potreba tr\u017ei\u0161ta, kompetencija stru\u010dnih timova i konkurentske prednosti. Tijekom interaktivne radionice studenti su u timovima i uz pripremljeni predlo\u017eak razra\u0111ivali vlastite poslovne ideje, te predstavili ideju kratkim izlaganjem (pitch), kao osnovu za zajedni\u010dku raspravu i povratne informacije.<\/p>\n\n\n\n<p>Doga\u0111anje je organizirano za studente diplomskih studija Pomorske nautike i Pomorskog menad\u017ementa, u okviru kolegija Pomorski strate\u0161ki menad\u017ement. Tema je povezala izazove poslovnog okru\u017eenja luka i pomorskog sektora, odr\u017eivi razvoj i zelenu transformaciju s potrebom za inovacijama i poduzetni\u010dkim pothvatima koji podupiru strate\u0161ke razvojne ciljeve.<\/p>\n\n\n\n<p>Radionicu je moderirala dr. sc. <strong>Eli Maru\u0161i\u0107<\/strong>, nositeljica kolegija, uz mentorsku podr\u0161ku dr. sc. <strong>Maje Ra\u010di\u0107<\/strong>, dr. sc. <strong>Gorane Jeli\u0107 Mr\u010deli\u0107<\/strong>, dr. sc. <strong>Zaloe Sanchez-Varela<\/strong> i go\u0161\u0107e <strong>Weronike Ceynowe<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"461\" data-id=\"7849\" src=\"https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_112836-1024x461.jpg\" alt=\"\" class=\"wp-image-7849\" srcset=\"https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_112836-1024x461.jpg 1024w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_112836-300x135.jpg 300w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_112836-768x346.jpg 768w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_112836-1536x691.jpg 1536w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_112836-2048x922.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"461\" data-id=\"7850\" src=\"https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_113013-1024x461.jpg\" alt=\"\" class=\"wp-image-7850\" srcset=\"https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_113013-1024x461.jpg 1024w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_113013-300x135.jpg 300w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_113013-768x346.jpg 768w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_113013-1536x691.jpg 1536w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_113013-2048x922.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"461\" data-id=\"7851\" src=\"https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_124307-1024x461.jpg\" alt=\"\" class=\"wp-image-7851\" srcset=\"https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_124307-1024x461.jpg 1024w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_124307-300x135.jpg 300w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_124307-768x346.jpg 768w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_124307-1536x691.jpg 1536w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/20261013_124307-2048x922.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"1024\" data-id=\"7852\" src=\"https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/IMG-20261014-WA0007-1-768x1024.jpg\" alt=\"\" class=\"wp-image-7852\" srcset=\"https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/IMG-20261014-WA0007-1-768x1024.jpg 768w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/IMG-20261014-WA0007-1-225x300.jpg 225w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/IMG-20261014-WA0007-1-1152x1536.jpg 1152w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/IMG-20261014-WA0007-1.jpg 1200w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" data-id=\"7848\" src=\"https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/61736-1-1024x768.jpg\" alt=\"\" class=\"wp-image-7848\" srcset=\"https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/61736-1-1024x768.jpg 1024w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/61736-1-300x225.jpg 300w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/61736-1-768x576.jpg 768w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/61736-1-1536x1152.jpg 1536w, https:\/\/cms.pfst.hr\/wp-content\/uploads\/2026\/10\/61736-1-2048x1536.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Na Pomorskom fakultetu Sveu\u010dili\u0161ta u Splitu dana 13. listopada 2026. odr\u017eana interaktivna radionica pod nazivom Business Planning: Strategy, Competencies and Market Insights. Aktivnost je organizirana u sklopu projekta Unaprje\u0111enje odr\u017eivosti pomorskog prometa u SD\u017d (PomProST) &nbsp;te povezana s projektima Sveu\u010dili\u0161ta u Splitu Science Comes to Town i Blue Connect 3.0, kao aktivnost popularizacije znanosti. Na [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7849,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[2,7],"tags":[],"ciljevi":[],"acf":[],"publishpress_future_action":{"enabled":false,"date":"2026-10-28 22:04:44","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category"},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/cms.pfst.hr\/index.php\/wp-json\/wp\/v2\/posts\/7840"}],"collection":[{"href":"https:\/\/cms.pfst.hr\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cms.pfst.hr\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cms.pfst.hr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cms.pfst.hr\/index.php\/wp-json\/wp\/v2\/comments?post=7840"}],"version-history":[{"count":2,"href":"https:\/\/cms.pfst.hr\/index.php\/wp-json\/wp\/v2\/posts\/7840\/revisions"}],"predecessor-version":[{"id":7860,"href":"https:\/\/cms.pfst.hr\/index.php\/wp-json\/wp\/v2\/posts\/7840\/revisions\/7860"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cms.pfst.hr\/index.php\/wp-json\/wp\/v2\/media\/7849"}],"wp:attachment":[{"href":"https:\/\/cms.pfst.hr\/index.php\/wp-json\/wp\/v2\/media?parent=7840"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cms.pfst.hr\/index.php\/wp-json\/wp\/v2\/categories?post=7840"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cms.pfst.hr\/index.php\/wp-json\/wp\/v2\/tags?post=7840"},{"taxonomy":"ciljevi","embeddable":true,"href":"https:\/\/cms.pfst.hr\/index.php\/wp-json\/wp\/v2\/ciljevi?post=7840"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}